Generic Vs Branded Medicine | AISSMS COP

There are currently three types of formulations which are in the market viz branded, branded generic and generic drug product. 
The brand-name drug product is originally discovered and developed by a pharmaceutical company which is usually costlier due to cost involved in the process to bring it to the market and they are patented. Once the patent life expires on a brand-name drug product, it is eligible to be made into a “generic drug.” 
Thus one can ask the pharmacy to substitute a generic drug for the drug prescribed by the doctor. However, a pharmacist may not substitute the generic if the doctor specifies that a brand name must be dispensed. Sometimes an acceptable generic is available that your doctor may not be aware of. 
To read more info on Generic Vs Branded Medicine blog.

E-Pharmacies- the death knell for retail pharmacies??

Pharmacists play a crucial role in patient counseling in a lucid way in local dialect and ensure a safe and rational therapy. This role will be undermined due to online pharmacies. The risk of misuse and abuse of medicines such as steroids and abortion pills will increase.

The rampant use of antibiotics has led to the development of resistant forms of many infections and the regulatory bodies have woken up to this menace recently and have put curbs on over the counter sale of antibiotics. Online pharmacies, with weak authentication mechanisms will lead to a resurgence of this menace.
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Importance of Patient Adherence | AISSMS College Of Pharmacy

Patient adherence is the extent to which the patient follows the instructions of his physician.

The reasons patients don’t take or discontinue their medicines is multifactorial and depends on the disease and drug regimen. Hence our approach too has to be multipronged rather than one size fits all. First we need to ask, has the patient been adequately counselled on the disease process? Has he understood what the consequences of not taking his medication

eg. Discontinuing TB treatment midway could result in him developing resistance to the medicines and it will not be effective next time.

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